The method of managing promotional budget to match t... - Solved MCQs & Answer

1146MarketingMedium

The method of managing promotional budget to match the outlays of competitors is called?

Aaffordable method

Bobjective and task method

Cpercentage of sales method

Dcompetitive parity method

Correct answer

D. competitive parity method

Explanation

competitive parity method is the correct answer. Review the question and compare it with the other choices to remember this fact for future exams.

Considering non-personal communication channels, the radio and television are considered as?

If customer’s expectations and products performance matches, the customer is?

The low priced brands in the brand portfolio of particular Company are classified as _______?

The categories of services mix and intangible are classified as the example of _________?

In the graph of market demand function, the different companies marketing expenditures are shown on the ___________?

In business buying process, the group having informal or formal power of approving suppliers is classified as?