The ‘Regent Seven Seas Cruise Line’ invites customers by saying “luxury goes exploring” is an example of?
Aincome segmentation
Bpsychographic segmentation
Cbehavioral segmentation
Dgeographic segmentation
Correct answer
B. psychographic segmentation
Explanation
psychographic segmentation is the correct answer. Review the question and compare it with the other choices to remember this fact for future exams.