1267MarketingMedium
In the course of converting to a marketing orientation, a company faces three hurdles _______.
AForecasted demand, increased sales expense, increased inventory costs
BDecreased profits, increased R&D, additional distribution
CManagement, customer reaction, competitive response
DOrganized resistance, slow learning, and fast forgetting
Correct answer
D. Organized resistance, slow learning, and fast forgetting
Explanation
Organized resistance, slow learning, and fast forgetting is the correct answer. Review the question and compare it with the other choices to remember this fact for future exams.