Correct answer
B. parent brand
Explanation
parent brand is the correct answer. Review the question and compare it with the other choices to remember this fact for future exams.
The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?
The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?
The structured approach to assess sources of brand’s equity and its outcomes to create brand’s value is classified as __________?
The major types of retail organizations includes?
The group or individuals who decide the supplier’s and product requirements are classified as________?
The pricing strategy in which the products are differentiated on the basis of value added features is classified as?