649MarketingMedium
The form of distribution system in which one firm setup more than one marketing channel to reach more than one customer segment is classified as?
Amultiple intermediary system
Bmultiple manufacturing franchises
Cmultichannel distribution system
Dmultichannel system
Correct answer
C. multichannel distribution system
Explanation
multichannel distribution system is the correct answer. Review the question and compare it with the other choices to remember this fact for future exams.